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WordPress blogs are one of the most popular ways to get a website or blog online. This is because there are thousands of plugins and themes to download, many of them free. While it’s easy to get started with WordPress, there are mistakes you can make that could ruin your chances of ranking high in search engines. With this in mind, we show you some of the biggest SEO mistakes you could make in WordPress, so read on.
Why SEO is so important
Everyone who builds a website wants that site to receive millions of visitors each month. Many would be happy with a few thousand each month when just starting out. First, though, you need to make your site stand out, and you can do that by getting it to show up in Google search.

Unfortunately, this isn’t as easy as it sounds, because you do have competitors after all, unless you have a totally unique product or service. SEO is a way to rank your website on Google, so it’s important not to mess it up. With this in mind, you’ll want to avoid the SEO mistakes below.
Avoid duplicate written content like the plague
Putting duplicate written content on your website is one of the biggest SEO mistakes you can make.

Duplicate content, meaning content you’ve copied and pasted from other websites, is a big no-no in Google’s eyes and can hurt your search engine rankings for a long time.

Another reason why you shouldn’t copy and paste content is that you could have a day in court and get sued for plagiarism.

Not only should you make sure that all of your website content is unique, but you should also try to avoid duplicate H1 tags. Again, Google sees this in a bad light.

Hire a professional copywriter to write you unique, high-quality content and increase your chances of landing coveted spots on the first search page.
Can Google crawl your website?
One of the reasons your blog or site might not rank in Google is that the search engine is having trouble crawling your site.

If you have your site hosted on WordPress, make sure the box that says “Dissuade sites from crawling” is not checked.

There may also be a problem with the robots.txt file that prevents search engines like Google from crawling your site, so check this or ask your webmaster to do it for you.
Monitor issues with website health
Google provides a free tool for you to check the status of your website and find out a lot of things including the number of indexed web pages. It also tells you if there are any problems with your website and you can find information on how to fix those problems.

Keeping an eye on this is essential as many people do not take advantage of this free tool and this is one of the biggest SEO mistakes you can make.
Meta tags are important for your SEO
Meta tags are a very important part of your SEO strategy and should not be overlooked.

By creating meta tags, you prevent Google from automatically assigning them based on queries, which can lead to your site not matching and missing the correct query searches.

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